Tag Archives: ideas

Tips on How to Manage People

How to Manage People from the One Minutemanage people Manager

The One Minute Manager | Ken Blanchard and Spencer Johnson

Overview | The One Minute Manager demonstrates three practical management techniques and how to manage people and best to apply them to get the best out of those you manage. These include:

One Minute Goal Setting
The authors advocate the 80-20 goal-setting rule: that 80% of your really important results will come from 20% of your goals.

  1. Agree on your goals
  2. See what good behaviour looks like
  3. Write out each of your goals on a single sheet of paper using less than 250 words
  4. Read and re-read each goal, which requires only a minute or so each time you do it
  5. Take a minute every once in a while out of your day to look at your performance, and
  6. See whether or not your behaviour matches your goal

Manage People by Telling Them How Good They are

One Minute Praisings
The authors suggest that effective managers help people reach their full potential by catching them doing something right. “People who feel good about themselves produce good results.”

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Want More New Customers? Examine Your Sales Process

Get More New Customers by Increasing Your Conversion Rate

SAles Process to get New Customers

I’ve written before about how people who say they want more new customers focus on the wrong thing – what they actually need is more leads, and to convert those leads into customers.

So how do you increase your conversion rates? Well, you have to start by knowing your numbers. How many new leads are you actually getting? And how many of these are being converted? It’s also critical that you have a sales process, so that you know exactly what your customer journey is

You must also script each part of the process so that you don’t miss out anything. This will also stop you getting tongue-tied and increase your conversion rate because you’ll be able to tweak each script and see the result.

Spoiler alter here… If you ever go and see Brad Sugars at one of the free workshops he runs, he normally tells this story. He’d taken on a client who sold tyres. When he asked what his conversion rate was on the calls his sales team were getting the guy guessed at about 70%. Brad asked him to monitor it for two weeks, just to see what it actually was.

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If You’re Needed are Your Customers Thinking of You?

customers thinking

If Disaster Strikes Are Your Customers Thinking of You?

Getting your customers thinking of you and not your competition when they need your services is essential,  here is a great example of how you can do it.

So I’m driving from Telford to Bridgnorth just after Christmas. It’s a crisp sunny afternoon, nice clear roads, when all of a sudden a pheasant runs out in front of the car. I didn’t even have chance to brake. There’s a horrible thud and I look in the rear view mirror to see a plume of feathers in the air.

Not much I could do, so I continued on to my mum’s where I was having dinner. I got a few funny looks as I drove through Bridgnorth and it soon became apparent why…when I reached my destination, there was the pheasant imbedded in the grill of my car. *Darn* one new grill needed.

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Step Two of How to Write a Business Plan That’s Effective and Easy to Follow

The Second Part of How to Write a Business Plan

Write a Business Plan

Cover Every Area

Your strategy is there to give you a feel for what’s going to happen within your business over the next five years. Write a business plan and Work out roughly each year on a flip chart pad or large piece of paper, and build up the picture of everything that’s going on in your business. Start at the five year point and work backwards, you can even use post-it notes if you want, that way you can take them off if it doesn’t look right as you build your picture.

Start with your profit and turnover, then look at all the different areas of your business such as marketing, sales, premises, staff, distribution, target clients, geographical areas, operational challenges, product areas, product percentages etc…To make it as easy as possible for you, I’ve produced a list of things below and shared some specifics that you may want to include in your strategy diagram:

Write a Business Plan That Includes Long Term Projections Even if They Are Just Guesses

Marketing

Think back to the marketing plan section where we asked you to build up an avatar for your ideal clients. So, where are you marketing? Where are your competitors advertising? Are your clients somewhere which your competitors aren’t? Are there any awards you need to be going for? What kind of PR are you doing to raise your profile?

Product or Services Read More »

In Business Be Prepared for the Odd Hiccup

Well we’re into the second half of 2014 now and it’s been a great year so far. I’m one of just a handful of coaches in the region to be

Make Sure you Have Systems in Your Business

Make Sure you Have Systems in Your Business

registered and approved for the Growth Accelerator Programme,  meaning that I can help SME businesses access government support. If you’re looking to grow over the next few years, this is definitely worth looking into.

However there have been a couple hiccups in my plans for the first part of the year too. I managed to get flu, which seemed to knock me out for a week, but a speedy recovery saw me snowboarding a week later (Happy Days) but when I returned, I’d picked up some sort of chest infection. I still managed to run some training s I’d Read More »

Do You Know Who Your Best Customers are?

Knowing Who Your Best Customers Are is Essential

If you’re in business then you have customers. You might have a few, or a few thousand, but understanding who your customers are

Who Are Your Best Customers?

Who Are Your Best and Worst Customer?

– and especially who your best customers are – is absolutely essential and allows you to target new business too. Think about your ideal customers and even make up an avatar for them. Think about where they live, what they read, what kind of hobbies and sports they have, where they shop, and what frustrations they have.

Then Work Out How to Get in Front of Your Best Customers

Once you have all of this noted down, you can start to think about ways to get your business in front of them and ways to encourage them to take some sort of action, whether that be to pick up the phone and call you, download a free guide, or request a visit or an estimate.Also, look at how can you educate your customers.

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What Excuses In Business Do You Hear?

What Excuses in Business do You Hear?

Excuses in Business

Your Believes Can Sometimes be The Only Thing Holding You Back

It’s interesting sometimes to listen to the excuses people come up with for *not* doing something, especially the excuses in business, it’s the economy, my staff aren’t good enough, I can’t get the people with the skills around here, people just wont pay the high prices, that wouldn’t work here, its OK for them, they got in early.

Have You Heard Any of These Excuses in Business?

We all have fears, not being good enough being one of them, so a lot of the time rather than taking full responsibility for whats going on, we make excuses, the funny thing is as soon as we make excuses, we give the power away to be able to do anything about the situation, taking responsibility puts the power in your hands.

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Know Where Your Business is Going?

I always like asking business owners, what they really want to achieve in life – is it having more time to spend with the children,

Planning Your Life so Everything Fits Together

Planning Your Life so Everything Fits Together

Working three day weeks, jetting off on well-deserved luxury holidays throughout the year or even property abroad?

Once that’s established, we can then put a plan in place outlining how you’re actually going to achieve it – do you need to take on additional staff? Do you need to give junior staff the training needed to take on your role? What clients do you need, how big are they? You get the picture.

Think of it as similar to when you go on holiday – you don’t just turn up at the airport, choose a plane at random, and then jump on board. You decide where you really want to go first, and then work out the best way to make it happen. Read More »

Have You Created a Battle Plan for Your Business?

Creating a plan for battle is essential. No army would ever engage in a battle without knowing as much as they possibly could about their supply lines, the terrain, and the opposing forces they faced.

Once they’d gathered, or even guessed at the information that they didn’t have, they could draw up a plan for battle and how they were going to win.

The plan would take into account their own strengths, weaknesses, opportunities, and threats, and only then would they be ready. Of course plans rarely survive intact after the first contact with the enemy.

In preparing for battle I have always found that plans are useless, but planning is indispensable.

Dwight D. Eisenhower

A plan is also essential for your business as it’ll give you direction and a strategy to work to. Read More »

Do You Know Where Your Business Sits?

graph

So, within your marketplace what is your product or service offering, who is your target market, what turnover do you need to generate to get you the profit and lifestyle you want, and what are the time scales for you building this?

You have to completely understand the marketplace you’re in, so consider what your key features are and how you compare to your competitors in terms of market share, quality and price. What are the main differences between you and your competitors? This will all give you a feel of how best to understand your position within the marketplace. As an example, I’ve included a graph of car manufacturers (this above is in no way is gospal but gives you an idea) … Read More »